In this 30-minute Webinar, Oliver Gibbs will cover the key strategic elements of a successful employer brand strategy.
- Securing the right domain name for your careers site
- Content and tips to attract the right candidates
- Building effective social media recruitment channels
- Tips for tracking the sources of applications
- Using your talent pool to solve immediate staffing issues
Given that today’s job candidate thinks like a consumer, you as an employer, need to think like a marketer. Where a marketer would work to increase brand awareness, you need to increase employer brand awareness. Your job is to foster candidate loyalty through candidate relationship management.
The business case for enhancing your careers site is clear: Unlimited talent sourcing to fuel business growth, lower cost per hire and a better, more engaged workforce.
WHEN: 10th December