With a lack of careers information in schools how do you sell your business to young people?
All industries have a responsibility to attract future talent. As competition for the brightest and the best of the next generation of business leaders intensifies, it’s more important than ever to engage young people.
In 2014, the Confederation of British Industry (CBI) found that nearly 40% of firms looking for staff with STEM (Science, Technology, Engineering and Maths) skills have had difficulties recruiting, and about half thought the situation was only going to get worse.
The chronic shortage of careers advice in our schools leaves a yawning knowledge gap that the business community is increasingly expected to fill. However, there are few genuinely industry-wide bodies fighting for a share of voice for their particular sectors. There is a growing need for these industries to ‘join hands’ to take their story to schools and young people.