This September, SmashFly researched and evaluated every 2015 Fortune 500 organization’s career site 13 unique recruitment marketing practices. The research itself was pretty illuminating (see a snapshot here in the Report Card Infographic), especially as more organizations aggressively invest in better ways to attract, engage and convert candidate leads into applicants.
While I highly encourage you to check out all 13 practices in the report card and use the data to benchmark your recruitment marketing strategy, I want to focus on four best practices I consider crucial to how organizations find and attract the right talent to their organizations.
This will be a four-part series highlighting each integral best practice and how to use it in your recruitment marketing strategy. Up first: Employee Stories.
November 18, 2015 in Recruitment